2026 Cost of Insider Risks Report:

The annual Cost of Inside Risk Report, co-produced by DTEX and Ponemon Institute, tracks trends in insider risk management. As lead designer on the 2026 edition, I developed the eclipse motif in response to the “shadow AI” theme, which became the visual backbone for all layouts and data spreads.

From there, I built out the full marketing campaign: storyboarding and animating the hero video, designing social media carousels and assets, and overseeing the landing page and social templates created by teammates Sarah Bemis and Nicole Lepke, respectively.

Within the first month of launch, the report generated 344 MQLs, influenced 33 opportunities totaling $21M in ACV, and contributed to $241K in closed-won revenue, with 556 total responses and 502 leads driven through the campaign. The hero video has since surpassed 1M views on YouTube.

• Motion Design
• Animation
• Storyboarding
• Multi-page Layout Design
• Data Visualization
• Multi-channel project management