Whitfield Regional Hospital
WRH strives to provide a broad spectrum of quality healthcare options for residents of West Alabama. Services this pristine require marketing materials of the same caliber.
I have acted as the primary graphic designer for WRH since the beginning of 23. This role required creating all things print and digital, from coffee mugs to celebratory posters. My work must authentically represent the sleek and modern branding of WRH.
– LOGO –
PRIMARY LOGO
SECONDARY LAYOUT
– COLOR PALETTE –
BLACK
HEX: #000000
RGB: (0, 0, 0)
CMYK: (0, 0, 0, 100)
DEEP SEA GREEN
HEX: #00a49e
RGB: (0, 164, 158)
CMYK: (100, 0, 3, 36)
DODGER BLUE
HEX: #1d96c8
RGB: (29, 150, 200)
CMYK: (86, 25, 0, 22
WHITE
HEX: #FFFFFF
RGB: (255, 255, 255)
CMYK: (0, 0, 0, 0)
– TYPOGRAPHY –
HEADER
GIBBS BLACK
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
a b c d e f g h i j k l m n o p q r s t u v w x y z
1 2 3 4 5 6 7 8 9 0
SUBHEADER
GIBBS MEDIUM
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
a b c d e f g h i j k l m n o p q r s t u v w x y z
1 2 3 4 5 6 7 8 9 0
BODY
GIBBS BOOK
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
a b c d e f g h i j k l m n o p q r s t u v w x y z
1 2 3 4 5 6 7 8 9 0
– CELEBRATION POSTER –
PROVIDED PREVIS
FINAL PRODUCT
MOCKUP
– EMERGENCY CENTER –
BANNER
HALF PAGE (VERTICAL)
HALF PAGE (HORIZONTAL)
– PATIENT WEEK –
BANNER
HORIZONTAL POSTER
– Nurse WEEK –
FINAL DESIGN
GIFTED MUGS
“THANK YOU” CARD
GIFTED PINS
– Social Graphics –
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