ARCOLA SUPPLY COMPANY

Arcola Supply Company is a brand collaboration between Growin’ Advertising, Wildlife Management Services, and LocAL Threads. The apparel brand is rooted in southern culture and sports designs based on hunting, camping, and Alabama wildlife.

I developed a brand and set of illustrations when Arcola was still in its early stages. My pitch for the  logo and overall design style focused on a minimalistic approach to Alabama Wildlife. Ultimately, as we fleshed out the brand, we decided another style would better fit the brand’s direction.